重大消息!TikTok Shop美国区域入驻条件放宽,为跨境商家开启全新契机!
发表日期:
{"time":1732846813657,"blocks":[{"id":"dRp5ix5oOF","type":"paragraph","data":{"text":"美国市场,凭借其巨大的消费潜力与对创新的积极拥抱,长久以来都被视为跨境电商领域的璀璨明珠。至2024年,TikTok在美国的活跃用户数量已攀升至1.7亿,几乎触及全国人口半数,凸显其在美国市场的深厚根基。尽管3月份美国通过了针对TikTok的禁令法案,但消费者需求依旧稳健,未见显著波动,TikTok美国站的GMV(商品交易总额)持续展现出强劲的增长势头。近期,特朗普在竞选期间开设TikTok账号,并公开表达支持立场,这一转变与他2020年时的强硬反对态度形成鲜明对比,预示着TikTok或将迎来政策层面的减压。根据EchoTik的最新数据,今年6月,TikTok Shop美国站的累计GMV已超越40亿美元大关。展望2024年第四季度,随着购物旺季的到来,美国站GMV预计将迎来超300%的环比增长,达到52亿美元,全年GMV更有望突破110亿美元的里程碑。"}},{"id":"iPUH13xqAa","type":"Image","data":{"file":{"url":"/media/images/Gw7KwB7p7t8su7Xn7WB3MW.png"},"caption":"","withBorder":false,"stretched":false,"withBackground":false}},{"id":"UBseDuEt_z","type":"paragraph","data":{"text":"TikTok Shop美区再次降低入驻门槛"}},{"id":"VwrfsvAfJt","type":"paragraph","data":{"text":"近期政策导向与数据揭示,TikTok正成为众多卖家聚焦的热点。为了吸引更多跨境卖家入驻TikTok Shop,自2024年6月起,TikTok Shop陆续实施了一系列扶持政策,涵盖“亿元俱乐部”专项扶持及“美区跨境新商户启航计划”等,旨在拓宽招商渠道并放宽入驻标准。最新动态显示,TikTok美区跨境店铺进一步降低了入驻门槛,仅需本土备货及有效的营业执照即可申请开店,此举取消了以往对第三方电商平台运营经验证明的要求。"}},{"id":"7SykJreReZ","type":"Image","data":{"file":{"url":"/media/images/E4g2ecoUg7ckUuEQbQtzcH.png"},"caption":"","withBorder":false,"stretched":false,"withBackground":false}},{"id":"QVY5tEm8p5","type":"paragraph","data":{"text":"TikTok Shop 美国跨境店入驻条件要求"}},{"id":"DANBc_wWSc","type":"paragraph","data":{"text":"入驻 TikTok Shop 的商家需满足以下这些条件要求:"}},{"id":"Hrm2IST81k","type":"paragraph","data":{"text":"① 提供合法的企业营业执照(中国内地和中国香港的营业执照均可)"}},{"id":"5WCyo5vj3B","type":"paragraph","data":{"text":"② 满足美国本地发货"}},{"id":"_fOCjnsWWB","type":"paragraph","data":{"text":"③商家需具备货架电商运营经验"}},{"id":"kzzraq_bPq","type":"paragraph","data":{"text":"④产品符合当地出口要求和平台治理要求"}},{"id":"-kCHHOnuKz","type":"paragraph","data":{"text":"*平台政策随时可能更新,一切以官方发布最新政策为准"}},{"id":"N3xkLqwkQm","type":"paragraph","data":{"text":"TikTok Shop 美国跨境店入驻商家权益"}},{"id":"W_H_SHNk-I","type":"paragraph","data":{"text":"➢ 达人合作:优质达人与机构对接,官方经理1v1指导"}},{"id":"WpSOJC7yt7","type":"paragraph","data":{"text":"➢ 广告冷启:广告投流系统培训,专业经理1v1协助"}},{"id":"DKPOZDnPVx","type":"paragraph","data":{"text":"➢ 自播扶持:直播运营系列培训,官方经理 1v1 复盘"}},{"id":"kIcNdU5vjI","type":"paragraph","data":{"text":"➢ 物流入仓:平台物流FBT仓储服务费,减免与运费补贴"}},{"id":"PdjwDsJgvI","type":"paragraph","data":{"text":"➢ 平台活动:促期间流量激励,重点商品资源补贴"}}],"version":"2.22.2"}